Selected work, 2023 — 2026
Five apps and a web build, designed end-to-end across iOS, Android, and the browser. Open any line for the full case study.
A product designer composing calm, considered apps for people who use them every day.
For the last several years I've been the resident designer for Playpal Apps — a small house that ships beautifully crafted utilities, games, and wellness tools for iOS and Android. Five apps. Two platforms. Every pixel, my responsibility.
My work sits in the small details: the rhythm of a layout, the breath between paragraphs, the colour you didn't notice but felt. I believe restraint is the loudest design choice you can make — and that good products feel inevitable, not invented.
A small range, on purpose — four things I do deeply, end to end.
Mobile-first product design for iOS and Android — every screen, every state, the full set of components and tokens that hold it together.
Wordmarks, app icons, palettes, type voice. The product’s first impression, designed — not borrowed from a kit.
A craft, not an afterthought — the marks that carry brand and meaning at sixty pixels and at sixty feet.
Screenshots, captions, listing copy — the marketing surface that earns the first install and the second open.
Five apps and a web build, designed end-to-end across iOS, Android, and the browser. Open any line for the full case study.
Under every product is the same handwriting — a discipline of colour, a family of marks, one way of building.
Each app reads as a token system — a wordmark, a primary, and the palette it lives in: a tonal ramp for the focused apps, a full spectrum for the colour-led ones.
Five icons, one logic — a bold silhouette, a single idea, no gradient for its own sake.
An interface gets better the more I take away. The hardest line to draw is the one that doesn't appear in the final screen.
A type ramp is not "polish." A focus ring is not "polish." A spacing rhythm is not "polish." They are the design.
Every default tells the user what to do. I treat empty states, error copy, and confirmation moments as the place a product earns trust.
A screen only really exists once people use it. I ship the strongest version that's genuinely ready, then let real behaviour — not just my own taste — tell me what to sharpen next.
I'm Shivani Sudhir — a product designer working from Sydney. I started my career as an iOS developer, moved into design once I realised I cared more about how a product felt than how it was wired, and have spent the last several years embedded with a small independent studio shipping apps real people pay for with their attention.
I take projects all the way through: research and structure, brand and identity, the full UI system, motion, the App Store screenshots, the marketing site. I prefer to own the surface end-to-end so the seams disappear.
Outside of design I read a lot, drink coffee by the litre, and keep a sketchbook I never show anyone.
If you're building something thoughtful and need a designer who'll see it through —
shivaanisudhir@gmail.com ↗
